mellat bank

jaam campaign

[ 7 years ago ]

mellat bank wanted to run a campaign for one of it’s famous products which is an account related connected with cheques with the name of jaam. the product is credible and the reason is the people behind that and their trust. so we decided to simply put people behind of the cheque to show their support and the slogan is saying same thing: people behind mellat and mellat in persian means people.


creative director: babak madandar
director: alireza koosheshfard
copywriter: armita madelat, amir pakzad
photographer: hesam yekta
agency: daarvag international


branding campaign

[ 5 years ago ]